LinkedIn job reposting process explained _ step-by-step

Is Your LinkedIn Job Post Underperforming?

Are you frustrated by a lack of quality applicants on your LinkedIn job post? You’re not alone! Many recruiters and hiring managers wonder if simply reposting a job can boost visibility and attract better talent. The answer is YES-but only if you do it strategically. In this [2025 Guide], you’ll learn 7 actionable steps to repost your LinkedIn job and optimize it for maximum reach and results.

Does linkedin repost jobs automatically?

1. Does linkedin automatically

No, LinkedIn does not automatically repost your job listing once it expires. When your job post’s duration ends (typically after 30 days), it becomes inactive and is no longer visible to candidates. If you want your job to appear as a fresh opportunity, you’ll need to manually repost it.

Why Would a Job Be Reposted on LinkedIn?

2. reasons for reposting jobs on linkedin

LinkedIn reposted jobs is a common practice where companies repost job listings for various reasons. These include:

        • Maintaining visibility to reinforce their brand
        • Attracting new passive or better-suited candidates
        • Addressing internal delays 
        • Refining job descriptions to better target applicants

Reposted jobs do not necessarily mean the role is unfilled due to a lack of interest, but can reflect challenges in finding the right fit or inefficiencies in the hiring process.

When should you repost?

        • When your job post expires with few applicants.
        • If you’ve updated the job description or requirements.
        • When you want to target a new talent pool.


Pro Tip:

Reposting gives your job a “new” status, which LinkedIn’s algorithm favors-helping you reach more job seekers.

How does Reposting Work on LinkedIn? (desktop & mobile)

      1. Find the post you want to share.
      2. Click/tap “Repost” (it looks like an upward arrow).
      3. Choose:
          • Repost: shares it immediately without comment.
          • Repost with your thoughts: opens a textbox where you can add comments, mention people/companies, and select audience privacy.
      4. Click Post.

To delete, use the More (⋯) menu on your repost and select Delete

Are LinkedIn Reposts Public?

Yes, LinkedIn reposts are public by default, but it depends on your audience settings when you share the post.

Here's how it works:

  • When you repost without commentary, it inherits the visibility of the original post.
  • When you repost with your thoughts, you can choose your audience (just like a new post). Options include:
      • Anyone (public)
      • Connections only
      • Group members
      • Specific individuals

To check or change the audience:

When reposting with your thoughts:

      1. Click the dropdown next to your name.

      2. Select the desired audience.

Step-by-Step: How to Repost a Job on LinkedIn

3. How to repost jobs on linkedin

Follow these simple steps to repost your job on LinkedIn:

      1. Log In to LinkedIn:
        Go to your LinkedIn account and click on the “Jobs” icon at the top.
      2. Access Your Job Posts:
        In the Jobs dashboard, select “Manage Job Posts.”
      3. Find the Expired Job:
        Locate the job you wish to repost under “Closed” or “Expired” listings.
      4. Click ‘Repost’:
        Click the “Repost” button next to the job title. This will create a new job post with the same details.
      5. Edit & Optimize:
        Update the job title, description, and requirements. Incorporate relevant keywords (see next section).
      6. Set Budget & Duration:
        Choose your budget and how long you want the job to be live.
      7. Publish:
        Review your changes and click “Post Job.”

Pro Tip: Always review and refresh your job description before reposting to maximize its appeal and SEO value.

How LinkedIn Integrations Can Help Recruiters?

4. boost your rectutment process

LinkedIn integrations with CRM tools can significantly enhance your recruitment process. For example:

      • Salesforce LinkedIn Integration: Learn how to seamlessly integrate Salesforce with LinkedIn to streamline your lead management and recruitment processes.
      • Export LinkedIn Leads to CRM: Discover effective methods for exporting LinkedIn leads directly into your CRM system.
      • CRM Integration for LinkedIn: Find out how to connect LinkedIn with your CRM to improve your business’s sales and recruitment workflows.
      • LinkedIn Integration with Pipedrive: Explore how to integrate LinkedIn with Pipedrive for better prospecting and lead tracking.

By leveraging these integrations, recruiters can save time, improve efficiency, and ensure they’re targeting the right candidates.

LinkedIn Job Post SEO: Best Practices for 2025

Optimizing your LinkedIn job post for search engines and LinkedIn’s internal search is crucial. Here’s how:

1. Use Targeted Keywords

      • Include primary keywords like “LinkedIn job reposting,” “how to repost a job on LinkedIn,” and the specific job title (e.g., “Sales Manager”).
      • Add secondary keywords such as “job posting guide,” “job post SEO,” and relevant skills.

2. Write a Compelling Job Title

      • Be specific and clear (e.g., “Senior Marketing Manager – Remote”).
      • Avoid jargon or abbreviations that candidates may not search for.

3. Optimize the Job Description

      • Use bullet points for responsibilities and qualifications.
      • Highlight unique benefits and company culture.
      • Include keywords naturally-avoid keyword stuffing.

4. Add Location and Remote Options

      • Specify the job location or mention if it’s remote/hybrid to attract a wider pool.

5. Use Structured Data (Schema Markup)

      • If posting on your own careers site, add a JobPosting schema so your jobs appear in Google for Jobs.

How to Optimize Your Reposted Job for Maximum Reach

      • Refresh Content: Update the job summary, responsibilities, and requirements to reflect any changes.
      • Update Keywords: Research trending keywords in your industry and integrate them.
      • Add Multimedia: Include a company video, infographic, or images to make your post stand out.
      • Share on Social: Promote your reposted job on your LinkedIn company page and with relevant hashtags (#LinkedInJobs, #Hiring, #RecruitmentTips).

Common Mistakes to Avoid When Reposting Jobs

      • Copy-Pasting Old Content: Failing to update the job description can reduce visibility and candidate interest.
      • Ignoring Keywords: Omitting relevant keywords limits your reach in search results.
      • Skipping Budget Settings: Not setting a competitive budget can restrict your job’s visibility.
      • Forgetting to Promote: Not sharing your reposted job on social channels misses out on additional exposure.

LinkedIn Integrations for Streamlined Recruitment

Leverage LinkedIn integrations with CRM tools like LeadCRM to:

      • Automate Job Posting: Post and repost jobs directly from your CRM dashboard.
      • Track Applicants: Sync candidate data between LinkedIn and your CRM for seamless follow-up.
      • Analyze Performance: Monitor which job posts perform best and optimize future listings.

Try LeadCRM’s LinkedIn integration to save time and improve your recruitment workflow!

FAQs

Free job posts stay active for 21 days, while sponsored job posts remain live based on the budget and duration set by the recruiter.

You can edit an active job post, but reposting creates a fresh listing and boosts visibility.

Expired job posts are not visible to candidates but can still be accessed by recruiters in the ‘Closed’ tab. You can choose to repost the job if needed.

Yes, reposting a job is treated as a new listing and incurs the standard posting fee.

LinkedIn job posts will automatically close after six months unless manually closed earlier. There is no option to stop this auto-closure.

No, applicants from a closed job post are not automatically transferred to a new one. However, you can still view them in the closed posting.

Yes, LinkedIn provides analytics for job posts, including the number of views, applications, and insights on applicant demographics.

Yes, you can make changes to the job description when reposting a job. However, the repost will be treated as a new job posting.

Repost if the job expires without enough applicants, or every 30 days for ongoing roles.

Yes, reposted jobs are treated as new and often appear higher in search results.

Final Thoughts

Reposting jobs on LinkedIn is a powerful way to keep your opportunities visible, attract better candidates, and stay ahead in the competitive hiring market. By following this guide-refreshing your content, optimizing for SEO, and leveraging LinkedIn integrations-you’ll maximize your job post’s reach and effectiveness.

Ready to streamline your recruitment?
Try LeadCRM’s LinkedIn integration today and make your hiring process smarter and faster!